Insights

Natalia Plawgo has been elevated to Media Division Managing Partner, overseeing the offering in the region.

The agency continues to expand its research and insights function in MENA, helping clients navigate the region's dynamic market landscape with data-backed strategies.

Assembly unveils its new Bangalore office and welcomes Anish Daniel to lead operations supporting Lenovo, Fossil Group and Estée Lauder.

Scott will support key clients in the luxury, travel and FMCG sectors at Assembly

From the rise of immersive consumer experiences to the enduring brand-building power of athletes, marketing’s biggest trends are set to converge in Austin for SXSW 2025. The SXSW Panel Picker is now LIVE – make your voice count by voting Assembly's panels today!

This new partnership will see Assembly at the helm, delivering measurable SEO results, Data and Analytics, and UX/UI initiatives for Al-Futtaim Automotive.

Assembly will fuel growth through a bespoke AI-powered marketing intelligence engine

The Stagwell (STGW) media agency expands global footprint and strengthens operations in India, Egypt, and the Philippines

Stagwell's (STGW) Brand New Galaxy rebrands as Assembly, bolstering Assembly's media and more capabilities across the consumer journey

The elevation strengthens the Stagwell (STGW) agency’s leadership in advanced data and analytics solutions in the region.

Shahid’s new role signifies a strategic move by Assembly to enhance its offerings. She will spearhead the creation of user experiences and integrations that are measurable, cost-effective and tailored.

Fossil Group, Inc. is a global design, marketing, distribution and innovation company specializing in lifestyle accessories. Under a diverse portfolio of owned and licensed brands, our offerings include watches, jewelry, handbags, small leather goods, belts and sunglasses.

Cortizo-Burgess' hire comes as part of the acceleration of the Stagwell (STGW) agency's global growth strategy.

Dalvi previously held the role of Strategy Partner, Europe, at Stagwell's (STGW) Assembly

With the elevations comes a new operational structure— "Assemblies" delineated by geography and industry sector.

"We are confident that in their new roles, they will continue to elevate our agency and set new benchmarks in the industry." - Rick Acampora, Assembly Global CEO

Wilde previously held the role of Head of Growth at Wavemaker UK while Herbertson spearheaded commercial innovation at both Astus and Dentsu

The Stagwell (STGW) agency accelerates omnichannel media innovation in region with new leadership

Appleby previously held the role of Managing Partner for the Stagwell (STGW) agency

Keeble Brings Over Two Decades of Global Finance Leadership Experience to the Stagwell (STGW) Agency

The Stagwell (STGW) agency partnered with Talon to activate a first-of-its-kind connected commerce solution designed for all brick-and-mortar retailers

The Stagwell (STGW) agency will develop, drive omnichannel media innovation to elevate the brand

The Stagwell (STGW) agency accelerates omnichannel media innovation in region with new leadership

The Stagwell (STGW) agency will lead the brand's paid media in North America

Stagwell's Political Firms and Media Agencies Ramp Up Client Support Ahead of 2024 Presidential Election

The agency's new technology goes beyond politics to tackle performative social good across industries

Assembly launches inclusive investment program to drive sustained transformation across all aspects of the creative and media supply chain

Adams will oversee all Assembly operations in continental Europe and the UK, with a focus on accelerating the agency's business development and driving sustainable growth.

Assembly will partner with T. Rowe Price to deliver a refreshed brand and an enhanced connected customer experience.

Assembly Global, a Google Partner agency, has achieved GMP’s Mobile Web Certification.

New, technology-powered media decarbonization offering assists clients in meeting Net Zero goals

Assembly supported nearly 60 candidates and 25 issues groups this election season.

Coppersmith will bring a more consistent and connected view of measurement and effectiveness.

Gaby will define a new vision and global impact strategy for the Purpose-Led agency

Assembly's own Upahar Rana launched Half Hippy, an all-natural skincare brand, in 2016.

Our 2022 report takes a magnifying glass to global luxury brand engagement in China

Stephanie brings a commitment to Learning & Development to Assembly through technical skill and emotional intelligence development.

Naha-Biswas looks to elevate Assembly's omnichannel approach to deliver growth.

Assembly entered the media new-business Europe league tables after winning a major global account.

BNG/Assembly will help elevate the Mashreq brand across the MENA region.

Agawa sets his eyes on elevating brands’ digital prowess, focused on bringing global data, talent, and technology to clients in Japan.

Together, the teams further accelerate global, data-driven out of home advertising.

The agency brings a modern, digitally led offering to the market, backed by strong consultative solutions.

Assembly's Toni Box identified as key agency exec driving conversations surrounding TikTok implementation.

Assembly took home Lenovo’s media business following a review managed by MediaSense that began last September.

Assembly will lead Lenovo's full-funnel paid media program across North America, Europe, the Middle East, Africa, and Latin America.

Agencies are taking steps to make policy language inclusive of same-sex couples and non-binary employees.

Assembly named as the first-ever Purpose-Led Agency atop Ad Age's prestigious A-List.

The best-selling haircare brand is focused on increasing awareness surrounding its brand values, sustainable practices, and specialized products for all hair types.

Hot off a merger with its sister shop, the media agency has a new look.

The new identity, designed by creative media consultancy and fellow Stagwell agency, GALE, will be represented globally across the more than 30 markets Assembly serves, uniting our 1,500+ talent network under a focused vision.

TikTok For Business’s Waseem Afzal, and Assembly’s, Faisal Dean reflect on how their 2021 strategic partnership has unlocked mutual value and spurned fresh collaborations for 2022.

Our Strategy Director, Lesley Duncan, covers the critical strategies to engage customers during an earlier-than-ever holiday season in Adweek.

Alexei Filippov, strategic partnership lead of APACRU, and Kelvin Lee, marketing manager of APACRU, discuss how the conversation around connected commerce is changing.

The combined agency will deliver a market-leading global omnichannel media offering, with technology, data and consultancy capabilities built to transform and grow brands’ businesses worldwide.

Assembly named eleven women into Vice President, Senior Vice President, and C-Suite roles.